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| Optimal Management, Inc. 1660 So. Amphlett Blvd, Suite 217 San Mateo, CA. 94402 650-655-2190 Fax 650-655-2191 staffing@optimal-mgt.com |
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In today’s highly competitive and changing marketplace one needs to provide leading edge solutions or risk falling behind, losing market share, or having to provide their services at commodity prices. We call our leading edge solutions our OptiPlus© services , which are described in the highlighted areas below. We create these innovative concepts for our clients, customize them to their unique needs and integrate them within your organization.
Where we have to compete on price alone we do. This is called our OptiSelect©
line of staffing services. We consider strategic, as well as practical
reasons for taking low profit business, which may go beyond normal
pricing parameters. This would include using loss leaders to break into
a market, defensive strategies to retain our clients, as well as simple
survival. We get your costs down so you can make money even at low
margins. We do this through restructuring, cost containment, expense
reduction and accounting modifications. Our proprietary pricing modules
have proved very useful in this effort see OPTIPRICE©.
INNOVATION. We learn about your company, your culture,
your core competencies, and what makes you different. We address your
strengths, weaknesses, opportunities and threats. We then create
innovative concepts that are needed to help you achieve your goals. We
get your sales staff up to speed on these concepts who then deliver
them to your prospects and clients. We then monitor your performance to
make sure the program is being successfully executed.

THE VALUE WHEEL.
We create “win-win” programs for all of the stakeholders in your
company: prospects and clients, professional staff, temps, temps to
hire and perm candidates, see the Value Wheel. We can customize
similar graphics for use with your clients.
• Prospects and clients.
Your professional staff brings you their dedication and skills. You
provide them with a career and compensation of value for a “win-win”
proposition with our marketing programs
• Professional staff.
Your professional staff brings you their staffing requirements and
problems. You provide them with the people and solutions of value for a
“win-win” employment relationship with our compensation programs
• Temp and perm candidates.
Your temp and perm candidates bring you their trust. You provide them
with a job of value for a “win-win” arrangement with our staffing
modules
INTELLECTUAL PROPERTY. The innovative
concepts that we develop become your intellectual property (IP) which
then set you apart from the competition. This in turn enables you to
move away from commodity pricing. We help you copyright and trademark
your IP and use the capability in your marketplace. We then brand your
intellectual property whenever possible see “Branding Your Marketing Concepts” article.
VALUE ADDED PROGRAMS. In today’s demanding business
climate everyone is worried about their bottom line; see this is described in our “Increasing
Your Clients Profits” article. To deal with this challenge, we have developed value added staffing programs that document the cost savings for prospects and clients that are tangible. This is a process not an event and takes time to take root but once created can then be packaged and copyrighted as the staffing company's intellectual property. To be successful one needs a consultative selling effort with top tier sales reps that can engage and win the respect of the client to uncover a client's pain point that is augmented with suggestions of what other clients have expressed. The staffing company then creates an inventory of its current capabilities which it adds to with new tools. We have developed modules that are extremely helpful in this regard as well. Please see OPTISAVEŠ, under the Management Tools Section.
STAFFING
SERVICES CONTINUUM. One of our customized programs provides
our clients with a tool we call our “staffing services continuum”. This
program gets you involved with the key decision-makers in the broad
spectrum of staffing services. You become not just a vendor, but a
valued resource to your key clients throughout a continuous and
seamless staffing cycle. You know and service your clients staffing
needs because you helped to formulate them. These jobs don’t go out to
bid, because only you can meet their needs, given the design specs that
have been built in. This is in fact the way sophisticated suppliers
work with their key clients, from defense contractors to systems
integrators. Some of the elements that we have incorporated into this
continuum include: strategic staffing assessment, profit improvement
programs, customized reports, employee retention programs, training
workshops, consulting, salary surveys, proprietary candidate screening
matrix, pre-offer reference checks, performance guarantees, VOP program
etc.
PROJECT
SOLUTIONS. In some cases, we design project solution programs
for our clients who would like to go beyond traditional staffing and
provide a packaged service, with a much higher profit potential see “Project
Solutions” article. In IT this includes delivering an
updated version of a software product, or running a service center. In
L/I it includes being responsible for running a production line or
warehousing operation. In O/S it includes handling the mailroom or the
back office. You take on greater risk and responsibilities and in turn
one has the opportunity to move out of staffing and into project
solutions. We help you learn the ropes and what you have to know to
function in this environment.